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What Caused the Drop in Traffic?

As website owners, we keep an eye on the visitor numbers to the site, and usually expect to see this number either grow or stay roughly the same month on month.  It can happen sometimes that the traffic drops to the site.  What causes this? Sometimes it is purely a seasonal issue – if you […]

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Helping Your Clients to Understand SEO

SEO is a complex beast, and it is not always easy for clients to understand the purpose of SEO, or what it does!  Here’s some advice to help you explain SEO to your clients. SEO should be broken down into two parts: Optimisation and Authority.  This includes terms such as “site” and “search engine”, best […]

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