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Getting the SEO Agency Right

Choosing a reputable and experienced SEO agency will make a huge difference to your SEO campaigns for your business, with many good companies having the expertise in getting local businesses more easily found on local searches. For instance, if you are based in the Leicestershire area, then an SEO agency Leicester can help you to specialise in your local area for your keywords. This is especially useful for businesses in Leicester who wish to dominate their localised market share, getting right on top of all the competition!
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Crafting the Best Content

We all know how important it is to ensure you are getting the content right on your website, but did you know that search engines like Google actually base some of their ranking on the content you post? It is essential that you are posting relevant, interesting and unique content regularly to your website in order to give google et al the signals that your site is working well and producing good content for your readers. Try to post at least once per month if you can, even more! You really cannot have too much high quality content.

Implementing an Effective PPC Campaign

PPC or Pay Per Click is a highly effective marketing tool introduced by Google to allow business to pay for coveted sponsored spots on the search results pages for their website and keywords.  PPC is by no means a long term answer to ranking highly on Google, however it does allow businesses to make some […]

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Social Media As A Business Marketing Tool

Many of us will have a social media account of one type or another, but lots of our businesses do not realise just what a great tool social media can be for thier marketing campaigns. Just think – where else can you get the opportunity to really interact with your target demographic on the same […]

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Using Paid for Advertising Effectively

Paid advertising through search engines such as Google and their PPC advertising is a great way to quickly generate more visitors and sales through your website.  PPC stands for Pay Per Click, and it is a highly effective tool for advertising your site. Normally, websites have to use organic SEO techniques to get their websites […]

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How to Make Your Website Appealing to All

When you have a new website built, or you build one yourself, it is important that is is appealing to the people you want it to appeal to.  This means you need to make it work and look a certain way in order to get visitors to stop on the site and browse it’s contents. […]

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What is SEO?

SEO stands for Search Engine Optimisation, and it is a range of tools and techniques used by businesses to boost their website rankings on search engines such as Google, Yahoo and Bing.  SEO is important for websites in order to get them more visible to their target audiences, and good SEO techniques can make a […]

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